Rebranded Port Muskogee lures investment from around the globe


Port Muskogee’s infrastructure improvements and major rebranding campaign represent a concerted effort to attract new global attention and investment to the port. (photo courtesy)

The newly rebranded Port Muskogee is undergoing an approximately $58 million infrastructure improvement plan and has adopted a sleek new website and marketing campaign.

A major restructuring carried out by the Muskogee City-County Port Authority will attract new global attention to the port and investment in its operations by the organization, expanding the services offered to the local business community. represents a concerted effort to

“In a competitive world of economic development, how we tell the story of our community matters,” said Port Director Kimbra Scott. We know Muskogee’s location and business environment provide companies with the right ingredients for success, and this rebranding helps us share that story in a way never before possible. ”

Port Muskogee is a commercial center for a large area. Located on the most inland waterway in the country, the 450-acre industrial park offers year-round access to 20 states and world ports via the Gulf of Mexico.

The new marketing campaign was supposed to help maintain the economic momentum bolstered by port operations in recent years. Just last year, the company announced plans to add 291 new jobs to the community, with a total capital investment of more than $83 million. This has an estimated economic impact of $128.6 million annually.

Muskogee has been identified as one of Oklahoma’s top five counties for 2022 capital expenditures.

Scott said the investment in Port Muskogee should bring even greater success in the future.

“The more we can educate the industry about the benefits of investing in our communities, the more we can contribute to the prosperity of our economy and people,” she said.

Created by Civitas Agency in Nashville, Tenn., the new marketing campaign includes videos shot at multiple Muskogee locations with participation from local employers such as Acme Engineering, ProForm, Griffin Foods and Trafera. increase.

Central to this initiative is a brand new website highlighting Port Muskogee. This includes facts about Port Muskogee’s location and infrastructure, workforce, local industry partners, community he data essential to telling stories to industry site selectors and corporate executives. Other features include an interactive map of the area with available industrial land.

This website also includes information about Three Forks Harbor, a recreational facility in Port Muskogee.

Scott said he believes the new “digital storefront” will more effectively identify Muskogee as a prime location for corporate investment from around the world.

“This new website is an exciting resource to help us carry out that mission,” she said.

Port Muskogee has long-standing relationships with the City of Muskogee, Muskogee County, and the City of Muskogee Foundation to promote economic development opportunities that move the community forward.

For more information, visit PortMuskogee.com.

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